Language Is Culture: Do the Words We Use at Work Shape the World We Create?

by | Jun 18, 2025 | Uncategorized | 0 comments

Have you ever paused to consider the terms we use every day in the workplace? We speak of “human capital,” “talent acquisition,” and “resources” — as if people are assets to be managed rather than human beings to be engaged.

At the same time, we often marginalise more emotional or spiritual language. Words like “soul,” “belonging,” “care,” or even “empathy” are sometimes seen as soft, fluffy or too unscientific. This isn’t just a semantic issue — it’s a cultural one.

Language Drives Culture

Cognitive linguists like George Lakoff have shown that the metaphors and words we use structure how we think, frame decisions, and relate to others. In organisations, this becomes cultural reality.

In her Harvard research, Amy Edmondson showed that psychological safety — the #1 driver of high-performing teams — is often built or broken by the micro-messages leaders send in everyday language. The words we use affect whether people feel safe, valued, and heard.

In other words: language is culture.

The Problem with Mechanistic Language

When we speak of people as “resources” to be deployed, optimised or retained, we frame them as tools. This dehumanises work and leads to:

  • Lower empathy
  • Higher burnout
  • Weaker connection
  • Less meaning and engagement

This is especially dangerous in high-pressure, high-tech environments — where automation and AI are accelerating every process except the one that matters most: how we connect as people.

The Case for a New Lexicon

What’s needed isn’t just better leadership development — it’s a new vocabulary. One that:

  • Prioritises empathy, clarity and intention
  • Makes trust-building language normal, not optional
  • Supports inclusion, wellbeing and performance

That’s why forward-looking organisations are adopting frameworks like The Mindful Communicator™ — a practical system of seven communication principles that embed clarity, presence, self-awareness and value-creation into daily conversations.

This framework helps leaders:

  • Speak with intention, not reaction
  • Replace transactional habits with relational presence
  • Move from vague values to everyday behavioural habits

Why This Matters Now

In a world increasingly powered by AI, the true differentiator is emotional and ethical intelligence. The companies that will win in the future won’t just optimise technology — they’ll elevate the human experience.

But they’ll need the language to do it.

The Mindful Communicator™ gives leaders that language.

Let’s move beyond “human resources” and into a future of human resonance.


Want to see what this language looks like in action?
Join one of our upcoming Mindful Communicator™ Masterclasses — or bring it into your team.

#culturetransformation #leadershipdevelopment #humanfirst #mindfulcommunication #futureofwork #aiandhumanity #organisationallanguage


APPENDIX: Technical-Human vs Human-Human Language Comparison

Why “Soul” Matters in Organisational Language

While terms like “resource allocation” or “workforce productivity” abound in organisational vocabulary, soul — as a term or concept — is conspicuously absent. And yet, soul speaks to what many leaders and employees are quietly yearning for: authenticity, purpose, meaning, depth of connection, and humanity in the workplace.

This omission is more than semantic — it shapes how people feel, lead, and belong.

Technical-Human Human-Human
Human Resources People and Culture
Headcount Individuals / People
Resource allocation Talent development
Workforce optimisation Team wellbeing
Change management Culture evolution
Performance metrics Contribution and growth
Soft skills Human skills / Soul skills
AI adoption Human-AI co-evolution
Psychological capital Emotional vitality
Communication strategy Human connection
Missing Concept!!! Soul / Essence / Purpose

As you can see, the words soul/essence/purpose are not part of the modern Technical-Human vocabulary!

The Mindful Communicator™ offers a practical and accessible language that can rehumanise leadership and culture in modern organisations. By shifting from cold, mechanistic labels to relational and purpose-led language, we don’t just improve how people speak — we transform how they feel, lead and work together.